Showcase your product and/or service to an audience of highly qualified GRC leaders

Why work with the GRC Engineer?

Across the GRC industry, the GRC Engineering movement has been creating a momentum that drives innovation forward, unites enterprise practitioners around common goals and infuses a systems-thinking approach to GRC.

The GRC Engineer newsletter and GRC Engineering Podcast have been at the forefront of this revolution.

By partnering with us you would:

  • Share your message to a group of highly qualified GRC leaders

    • Median seniority: Senior Manager

    • Market Segment: 60% enterprise practitioners/leaders

    • Over half of readers would be directly responsible for GRC budget

  • Leverage a targeted marketing channel

    • Directly speak to your target audience in their inbox

    • Avoid the noise, when they read an email, they are focused on one thing

    • Engagement (CTR rate) way higher that spray and pray approaches

  • Support the revolution

    • Showing your support to what the GRC Engineer thrives to achieve

    • Be recognised as a enabler of this initiative and ensuring it continues

Want to learn more?

If you’re interested in partnering with the GRC Engineer, reach out!

Send an email to [email protected] for information on pricing, packages and more details on the process.

What’s the best way to stand out?

Depending on your objective, you might be looking for brand awareness or driving lead generation.

The CTR and Opening Rate of the GRC Engineer is considered extremely high compared to industry benchmarks1 with both opening rate and CTR considered Excellent.

To make the best of that opportunity, I would suggest offering a specific collateral above and beyond your messaging + CTA to your website.

  • Video collaterals such as Webinar registrations, Conferences, Podcast appearances, Industry Deep-dives, etc.

  • Written collaterals such as Whitepapers, Benchmarks, Reports, Research and Ebooks

In addition, strong copy, clear messaging which is targeted to the GRC Engineer subscriber personas and a straight-forward CTA will also help!

Taking these things into account will maximise the impact of your campaign.

Tracking your campaign results

About a week after the issue has been published, you will be given the following metrics regarding the campaign:

  • The number of subscribers the email was sent to

  • The number of unique users who opened the email

  • The newsletter click-through rate (CTR)

  • The number of unique users who clicked the sponsored link

Disclaimer

Sponsoring the newsletter is independent from webinar/podcast guest appearances, product feedback and advisory opportunities.

If interested in these engagements, please contact me at [email protected]